The Museum of Cultural History will contribute to knowledge-based dialogue and opinions and be present where important discussions take place
Participation in public dialogue requires a clear sender identity. This is crucial for conveying a clear message. As a result, the museum has developed a communication strategy (only available in Norwegian) that will form the basis for the museum's social communication in the years to come.
The Museum Cultural History must have activity that is outward-looking and that takes the recipient seriously. A visit to the museum should provide engaging lessons. Complex insights and new discoveries must be communicated with language and tools that generate a thirst for knowledge.
The museum will prepare an overall plan for the exhibition activities [link] in city centre of Olso, at Bygdøy and at Blindern. This will ensure a holistic approach to dissemination, respond to the dialogue with different target groups and ensure the balance between predictability and renewal.
- Annual action plan (log in to read in pdf, only available in Norwegian)
The Museum of Cultural History will be a society-relevant dissemination arena that is visible and accessible
The Museum of Cultural History has many different dissemination arenas with different strategic potential. The museum will take a clearer approach to the development of the various arenas in order to better exploit their distinctiveness and create synergies between them.
It is an objective to take a holistic approach to the development of the museum and the University of Oslo's presence in central Oslo. This includes the Viking Age Museum, Tullinløkka with the Historical Museum and the National Gallery, Frederiks gate 3 and the historic city centre buildings.
The museum will be a main arena for the University of Oslo's dissemination in the city centre. This means opening up for broader collaboration with the University of Oslo on dissemination services and establishing collaboration with other cultural and dissemination institutions to develop and actualise the museum's dissemination.
Dissemination arenas should not only be perceived as traditional exhibition spaces, but also include digital dissemination and strategic activity outside the museum buildings and the city of Oslo.
The dissemination will be based on both the museum's research activity and the collections' potential as a bridge-builder between people and institutions.
The excavation projects are an important arena for meeting the public. Here, the audience meets knowledge in production that opens up new forms of learning and dialogue.
The Museum of Cultural History will be one of Norway's most attractive and most visited museums, where it is clear who and what the museum is, and why the museums are an important part of the university's activities.
- Annual action plan (log in to read in pdf, only available in Norwegian)
The Museum of Cultural History will put specialised knowledge and the collections into a larger societal perspective
To be a party to a knowledge-based dialogue is to make the museum's research activities and administration relevant. Such a responsibility rests both on the museum as an organisation and on the individual. The museum's audience programmes must show the relevance of the museum's overall knowledge development, where institutional presence sets the agenda together with current events.
The communication must clarify the general scientific significance within the specific field or topic.
- Annual action plan (log in to read in pdf, only available in Norwegian)
The Museum of Cultural History will contribute to research proximity and working life relevance in education and to lifelong learning
The Museum of Cultural History functions as an arena for teaching in many contexts, but the potential for development is still great. The museum will therefore intensify its collaboration with the faculties to offer innovative and work-relevant education (pdf). The work to ensure the best quality of the PhD education for the museum's research fellows will continue through the research school collaboration.
The Museum of Cultural History will work to create a good connection between education and competence needs within the field of museum and cultural heritage. The museum will be a knowledge centre and a competence resource for the administration.
In a perspective of lifelong learning, the interaction with the school system is also of great importance and mutual interest. By arousing interest in science and research, the university museums' extensive contact with the school can help ensure motivation and long-term recruitment to the University of Oslo.
- Annual action plan (log in to read in pdf, only available in Norwegian)